Well hold on to your horses and smack those bots that visit your blog.  If you have a blog that is meant to make an income, listen up, this is important.

The Federal Trade Commission (FTC) has laid down the law as to what can and cannot be claimed on the internet and if “claims” are made, a disclosure statement needs to accompany it. Furthermore, if we stand to make a financial gain from any content on our blog including advertising, affiliate promotions, links and anchor text that may take the reader to a “sales page” where they then purchase a product, a disclosure needs to be made.   This takes effect December 01, 2009.

To put this into perspective lets take this new law outside of the internet; it would be the same as if magazines and newspapers would have to put a disclosure clause somewhere on each of their publications that they get reimbursement for all the ads that appear on their pages. Golly, gee, whiz!  You mean that these publications are in the publishing game to make money?

I suspect that this new law came into being because of the bleating of the “I want to get rich quick” crowd, those who want to get rich quick without lifting a finger and when it doesn’t happen, they cry foul!   Bull dung!

This new law is just another example of the creeping molly coddling of our society.  It is there to “protect” the unwary from falling prey to promises of riches and presumes that the average human is unable to make a logical decision – ok, they may have a point there as time and time again, someone is left holding an empty bank account after replying to that infamous Nigerian letter and it’s morphed offspring of lottery wins and the hapless soldier who found a stash of moolah while serving in Iraq/Afghanistan/pick a country and needs help to get it out of there –   and we the sheeples genuflect on bended knee and say it is good!

OK … this blog is not meant to be a commentary on human behavior … !!!  Lets get back on track.

What we have to do.

If your are blogging for money, if  there is the remotest possibility that your blog will make you some money, you need to post a disclosure.  You can get one done for you for free at  Disclosure Policy.  Just log on, answer the questions, and voila! your disclosure statement is done for you.  Post it on your blog.  I just published mine on the Contact Page of this blog.

Happy Blogging!

Valentina
Blogger for money …
… it’s all about the cheese.

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