What do stories have to do with blogging for money.  More than you think.

Sundays are catch up mornings for me.  Typically it’s the time I spend catching up on the little things in my e.box, you know non blog income items flagged but not urgent, jokes, Facebook and Twitter announcements of new followers or invites to become friends – ok, the last two could be Blog Income items, but you get the idea, it’s not a blogging for money day.

I give myself two hours – what doesn’t get attended to suffers the fate of the delete key. I give myself another hour to go over my Google Reader and read up on items of interest that I may have I missed on my daily scan of this service.  After that it’s a day off.  Today, maybe dim sum in Richmond and then a walk by the bay – yes, even in the rain.

The first item that caught my eye this morning was a post by Darren Rowse of ProBlogger.  I don’t know how I missed this earlier.  I am a raving fan of his.  It is an article on story posts on his blog.  His observation is that over the years the posts that told stories were the most popular. That is not surprising as stories engage the reader.  It is that rule we learned in sales:  facts tell stories sell.  You can read the full article here

The post got me thinking.  I prefer writing stories over technical reports and have enormous admiration for those who can present good, clear facts without much froufrou and still keep the reader engaged.  I had such a challenge this week.

Recently I was invited to author a chapter for an upcoming book.  It was on a subject I know well but the publisher asked for a slightly different twist on it.  For weeks I had the devil of a time trying to manipulate the information in such a way that it would mesh with the new angle.  Writer’s block loomed large as deadline date drew closer.  What to do.  What I had in my computer was dull and boring even to me.  How could I expect others to read it. How could I let the publisher down?

Then I had an idea.  What if I approached the angle from a storyline?  I phoned the publisher and told him what I had in mind.  I can tell you his response wasn’t exactly extatic.  “Sure” he said tentatively “send me a few paragraphs and the rest of the content in point format.  I did.

Suddenly my creative juices began to flow.  I finished the chapter in two days.  Had it reviewed by a friend who said she was galvanized every step of the way. Submitted it just under the wire.

Haven’t heard back from the publisher yet.  I think he’ll like it.  If not it’s not a bad piece of work and I can certainly put it to use in some other way.

Stories are easier to write, at least for me and for most people.  When you think about it blogs started with stories, that’s what a journal is, it is the daily story of something, often that of a personal experience.  The next time you are faced with writer’s block dig deep into your own experiences and fish out those that have a connection with the topic on which you write, guaranteed, your fingers will start flying over your keypad and you’ll be one step closer to an awesome blog income life!

Happy Blogging!

Valentina
Blogging for some good cheese.

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